Meet the Blackbirdies: Anastasija Fruehling, Account Associate

Hillary Read 1/23/26 Hillary Read 1/23/26

Meet the Blackbirdies: Sandy Garcia, Client Services Lead

Hillary Read 1/8/26 Hillary Read 1/8/26

Meet the Blackbirdies: Allison Russell, Account Associate

Hillary Read 12/15/25 Hillary Read 12/15/25

Meet the Blackbirdies: Rishita Arora, Account Manager

Hillary Read 12/8/25 Hillary Read 12/8/25

Lessons from Search Engine Land’s “Ask the PPC Winners” Panel

Hillary Read 12/2/25 Hillary Read 12/2/25

Meet the Blackbirdies: Thomas Quinlan, Sr. Account Director

Jay Stampfl 11/5/25 Jay Stampfl 11/5/25

B2B B2B wins: digging into our second straight Search Engine Land award

Blackbird PPC is celebrating two Search Engine Land awards in two years for in the PPC for B2B category. Key to the win: relentless account optimization, global expansion, and advanced 1PD integration.

Jay Stampfl 9/22/25 Jay Stampfl 9/22/25

Preparing for Life After Cookies

With third-party cookies disappearing, fragile measurement systems will break. Ben Vigneron’s session shows marketers how to build resilience into their analytics—leveraging first-party data, incrementality testing, and transparent frameworks—to ensure clarity in a post-cookie world.

Brendan McGloin 8/20/25 Brendan McGloin 8/20/25

Advertising’s AI Apocalypse: The Modern Performance Agency

Agencies need to adapt to rising automation from Google and Meta, and the AI suites. This post outlines the playbook for survival: stronger data strategy, customer centricity, first-party data, financial modeling, and product-driven marketing.