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Lessons from Search Engine Land’s “Ask the PPC Winners” Panel

Lessons from Search Engine Land’s “Ask the PPC Winners” Panel

B2B B2B wins: digging into our second straight Search Engine Land award

B2B B2B wins: digging into our second straight Search Engine Land award

Advertising’s AI Apocalypse: The Modern Performance Agency

Advertising’s AI Apocalypse: The Modern Performance Agency

Weighted Revenue: How to Calculate It and How to Avoid Costly Mistakes

Weighted Revenue: How to Calculate It and How to Avoid Costly Mistakes

Multimedia Mix Modeling: How to Tweak It to Maximize Model Accuracy

Multimedia Mix Modeling: How to Tweak It to Maximize Model Accuracy

10 Most Common Growth Opportunities Uncovered in Blackbird's SEM Audits

10 Most Common Growth Opportunities Uncovered in Blackbird's SEM Audits

Account-based marketing (ABM) shows a tremendous amount of halo effect

Account-based marketing (ABM) shows a tremendous amount of halo effect

Incrementality & Halo Effect

Incrementality & Halo Effect

Marginal Return v. Average Return

Marginal Return v. Average Return

Notes on the first year: young Birdies look back

Jay Stampfl 10/7/24 Jay Stampfl 10/7/24

Notes on the first year: young Birdies look back

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Real Talk about Agency Culture

Jay Stampfl 9/17/24 Jay Stampfl 9/17/24

Real Talk about Agency Culture

Working at Blackbird PPC takes drive and ambition, but we like to throw some fun in from time to time.

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First Friday at SF MOMA

Guest User 4/25/24 Guest User 4/25/24

First Friday at SF MOMA

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Building a Better Digital Marketer: What Matters in 2024?

Hillary Read 3/21/24 Hillary Read 3/21/24

Building a Better Digital Marketer: What Matters in 2024?

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2024 Marketing Predictions from Blackbird

Hillary Read 12/19/23 Hillary Read 12/19/23

2024 Marketing Predictions from Blackbird

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2023 Advertising Releases: The Most Impactful Industry Updates

Jay Stampfl 11/20/23 Jay Stampfl 11/20/23

2023 Advertising Releases: The Most Impactful Industry Updates

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7 Differentiators to Blackbird’s Approach to Training – and How They Benefit Clients

Jay Stampfl 11/1/23 Jay Stampfl 11/1/23

7 Differentiators to Blackbird’s Approach to Training – and How They Benefit Clients

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Meet our VP of Analytics, Ben Vigneron

Guest User 7/3/23 Guest User 7/3/23

Meet our VP of Analytics, Ben Vigneron

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Meet our Marketing Lead, Jessica Carr

Guest User 7/1/23 Guest User 7/1/23

Meet our Marketing Lead, Jessica Carr

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